Hudgens’ Sears Commercial

The ‘High School Musical’ star Vanessa Hudgens is featuring in Sears‘ new ad campaign ‘Back To School’.

The “(Don’t Just Go Back) Arrive” campaign promotion will launch later this month on TV, online, and in print.

Sears Chief Marketing Officer and Senior Vice President Richard Gerstein says, “By partnering with Vanessa Hudgens we’re generating excitement about our back-to-school offering and building our relationship with our young customers and their parents.”

You can see the commercial video below.